Hey, do you know about the boutique shop that just opened up near Vivid Street?

Yeah, I went in for a peek the day after it opened.

Hey, way to go, Mr. Boutique-Shop Employee! So, what was it like? Good?

That depends on what I thought was “good” and in what way... Regardless, they didn't seem to carry our sort of fashion.

I'd say they're catering more toward men in their late twenties and thirties.

Oh, that's too bad. I was hoping that it's be geared more toward people our age since it's so close to Vivid Street.

Don't you have it backward? Why would anyone want to compete in a market that's already saturated?

Still, my manager at work seemed pretty thrilled about that place opening up.

Yeah, there aren't that many places on Vivid Street that cater to people his age.

Now I see. That might be the niche they're after.

Probably.